Sunday, December 12, 2010

Prevention is better than cure and personal healthcare equipment market taking off (1)

Medical electronics according to whether they have medical acts may be roughly divided into therapeutic equipment (Medical Device) and preventive devices.

The latter is the personal health care equipment (Healthcare Device), for example blood glucose meter, consumer and medical electronics. As in recent years the "prevention is better than cure" concept of universal market for this kind of consumer demand for medical electronics gradually rising trend has also shown.

In General, due to the use of medical electronic products related to patient safety, States Act generally require therapeutic medical devices must start from professional medical experiments, product research and development required many years of clinical trials and in compliance with the various stringent certification standards to commercialization, with pathways and a closed market, property access, the threshold is very high.

By contrast, preventive personal healthcare products are still required by national health management units, such as the United States food and Drug Administration (FDA), the strict examination, but no such academic development and clinical trials gateway, became a breakthrough semiconductor industry medical electronics market.

With the continuous improvement of semiconductor technology, chip miniaturization and low price of have arrived at the pinnacle of that not only makes consumer medical electronics prices gradually toward the general public an acceptable range, while the volume of bridging brings portability, allowing such products at the capture of the family market.

Semiconductor manufacturers not only to people's health checks, the more its own create 3C alternative blade blue sea.

In the highly competitive consumer medical electronics market, semiconductor manufacturers to how to create a difference from the market to grab the preemptive? we can use from the user-friendly interface and low power consumption, rechargeable design, and multifunctional high integration, and other object-oriented.

User-friendly interfaces first heavy image display and voice broadcast function

As consumer medical electronics into the family and personal life, human nature and the importance of using the interface.

Usually at home using this type of product, not professionally trained health care workers, but mostly middle-aged and elderly persons, in particular Japan such as the aging of society. According to statistics, projections in 2020, Japan will have half the adult population over 65-year-old *, causing people to each other will surge. Therefore, the intuition of the image display and voice capabilities, will be the consumer medical electronic products on the market, winning the first key. (* According to the Japan National Institute of social security and demographic issues Research Institute "Japan's future population estimates the average birth rate" and mortality results of calculation)

Market, many consumer medical display of electronic products, still using the most simple digital display (segment type) interface, and can only render the need for further interpretation of the figures and indexes.

In addition, in the voice section, only traditional to recording a stored form of speech chip to use not only inconvenient, but also not humane. However, the image displays can be compared against historical data and analysis to curve chart render health situation changes, provide more additional role. The natural sound of the voice effects, more consumer medical electronic equipment use and human care more similar.

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