Saturday, November 27, 2010

The world's largest market areas? (1)

The world's largest market areas? the answer you need in everyday life with everyone involved in the application to find, medical electronics, undoubtedly has such potential.

Health, in addition to survive beyond the most critical needs, and health-related products, has been focus market praised, and the effects of health care products, fuzzy and rigorous medical devices easier access to consumers. With the rapid advances in sensor technology and the price dropped to sensor acquisition human health data and analysis of medical electronic devices is becoming the home appliances purchase.

Medical electronic market is heating up, and by semiconductor manufacturers concerned, even has the potential to become beyond communications and PC to become the largest semiconductor applications.

Global medical electronics market, on the one hand, thanks to advances in electronic technology, on the other hand, subject to the following trends are: (1) the ageing population, the proportion of the older population in the world from 20 years ago by 11% to 20% in 2007. (2) people living standard improve brings health awareness raising, there is health care expectations continue to increase. (3) insurance companies and employers in the payment of medical expenses and insurance scope gradually abate, the insured person or the patient pays the costs of health care is increasing. (4) technological progress allows some minor diseases can intra-familial early analysis, prevention and treatment, than to go to the hospital and convenient cheap.

From a global perspective, the market for medical electronics products growing demand, particularly for computer tomography, magnetic resonance, high-grade ultrasonic diagnosis equipment and other high-end products demand growth, strong has led the global medical market expansion.

At the same time, the market demand growth greatly stimulated the States in the field of medical electronic input, medical electronics device manufacturers constantly raise the level of technology, expanding the application of innovation, promote a global medical electronics industry in the development of stable, strong support for the medical electronics market demand growth. According to market research agency Databeans forecast to 2012 medical electronic semiconductor output will be close to 50 billion, home and portable market is the fastest growing annual compound growth rate, as high as 12%. BCCResearch latest survey report also noted that the global home medical equipment market will from 146 million in 2007 to 2012 is to grow to us $ 21 billion, annual compound growth rate (CAGR) will reach 6.8%. Auxiliary devices for rehabilitation, treatment, monitoring/sensor and telemetry devices become household electronic medical market of big head, light to blood glucose meter to watch in 2007 is $ 7 billion business opportunities, and to the 2012 will grow up to 89 million; and a healthy home medical equipment, estimated more massive growth of 25% will be.

The present global medical electronics market regional structure, the United States, Europe and Japan is still the main market of the medical electronics, but along with these regional medical electronic systems become increasingly sophisticated and the continued expansion of the size of the market, its growing space and potential has been limited, and some emerging regional markets such as China, India, etc. as the representative of the Asia-Pacific region, on the one hand because of its population advantage, on the other hand, the rapid growth in the economy, medical electronics market in recent years has maintained a relatively high growth rate, a leading global market growth of important regional and international companies are racing to compete for new markets.

From the Chinese market, and accelerate the development of the economy, accelerate the process of hospital information and changes in national policy, as well as enabling factors, 2006 China Medical electronic markets continue to accelerate growth, sales exceeded $ 2 billion to $ 210.8 billion yuan, an increase of 15.6%, significantly higher than the level of similar market growth worldwide. The next few years, China medical electronics market will continue to grow steadily, with an average annual compound growth rate 18.2%, 2011 China medical electronics market size is expected to almost $ 50 billion.

Figure 1 China medical electronics market growth rate higher than the global level, market share expanded year by year

From sick is the doctor's treatment, to prevent disease prevention, in the electronic technology of flames, health medicine will be the future.

Not only large hospital treatment instrument also gradually toward the portable, affordable home rehabilitation therapy devices, for example, automatic external shocks (AutomatedExternalDefibrillator, AED), fertility monitors (FertilityMonitoringDevice); every family will be family medical and health care as the necessary investments, buying a home medical electronic devices like buy TV and fridge, etc as usual. Based on this, let household medical electronic devices are United States Fortune's prediction for the first decade of the 21st century with the most development potential of the industry's first name, has also become a semiconductor manufacturers get into the focus of the market.

Medical electronics because of medical electronic product life cycle than the ordinary consumer electronic products, product upgrading process relatively long, resulting in medical electronics market size is difficult to achieve a higher rate of growth, but at least in the last five years, because of medical electronic product coverage starting point for very low, so the entire market also will maintain a healthy and strong growth momentum.

More importantly, in the huge user community support, medical electronics market will not be as easily as other industrial and burst a bubble. Over time, medical electronics market will gradually tends not to be able to provide to participants than other commercial areas more stable and more durable return.

Big love true traveller, family health is the minds of eternity, and health are closely related to the medical electronics industry applications similarly does not exist.

Medical electronics trends

Our specialized interviewed a number of semiconductor companies, medical electronics technology and market trends

An in-depth discussion.

When it comes to medical electronics technology development trends and future market focus, ADI greater China Senior Business Manager Mr. Zhou sheng believes that on the one hand, medical equipment will continue to strive for higher performance, such as CT, MRI, and portable and home-based care of/will be the growth of another strong momentum.

Two directions have a commonality, which is in the unit volume of the device needs to have more powerful functions: more precise handling more complex analog and digital signals. This naturally brings power and cooling, as well as reliability, design complexity, and other challenges. As a result of technological advances for electronic components is essential. Medical market and technology for the rapid development of the system's performance and cost are all challenges. ADI has a world-leading analog and digital technology, the development strategy is a combination of market demand, through the unremitting technical innovation, provides cost-effective products and solutions. The core technologies surrounding the ADI products in three main directions are: increase of universal devices product series; and the development of new alternative technology products; according to the specific needs of the medical device development dedicated high integrated chip.

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